Blog
My Blog
This is the place where I share the majority of my knowledge and experience. In my blogs, you will find real data, research-backed results, and actionable tips.
Digital Marketing
Content Strategy
SEO Strategy
Featured Articles
The Path to Mastering Digital Marketing Essential Skills You Need to Acquire
Digital marketing is more than just a buzzword; it's the backbone of modern business promotion. Understanding and mastering digital marketing is vital as it connects businesses to consumers in the vast online landscape. This pivotal tool not only increases visibility...
Mastering the Art of Engaging Webinars: Tips for Success
Welcome to our comprehensive guide on the importance of engaging webinars for effective communication. In today's digital age, webinars have become an essential tool for businesses and individuals alike to connect with their audience, share valuable information, and...
Mastering the A/B/Cs: Why A/B Testing is the Alphabet of Digital Marketing
A/B testing, also known as split testing, is a method of comparing two versions of a webpage, app, or other digital asset against each other to determine which one performs better. Essentially, you show two variants (A and B) to similar visitors at the same time. The...
Latest Posts
Why Your Blog Sucks: A Comprehensive Guide to Transforming Your Blog’s UX
Why does the user experience (UX) matter in blogging? If your blog is difficult to navigate or slow to load, visitors will likely leave without reading what you say. Consider two examples: Example 1: You've stumbled upon a blog that takes ages to load. Images are...
Entrepreneur’s Guide to Navigating Business Challenges in 2023
Drawing from my years of experience and observing the trends of our evolving digital age, I've put together this guide. It highlights the significant business challenges that entrepreneurs, like you and me, will face in the next years, including the breakneck pace of...
5 Essential Skills Every Entrepreneur Needs.
Every successful entrepreneur's journey is unique, but they all share a common thread – a strong set of foundational skills. Mastering these essential skills can significantly impact your entrepreneurial journey, steering it from mere survival to thriving success....
Case Study: My Experience with a Google Ads Campaign for Client Acquisition
In this case study, I'll share my recent experience working with a client in the Life Coaching industry. As a business coach myself, this project had a personal touch to me. Over a period of 4 months, I designed and executed a strategic Google Ads campaign for them,...
What to Expect from an SEO Consultant: A Comprehensive Guide
Introduction For over three years, I've been working in the field of Search Engine Optimisation, or SEO. My clients include small e-commerce stores, bloggers, and small business owners. SEO is a tool that can help a website get more visibility on search engines...
My SEO Agency Failure: A Lesson in Marketing, Niche Selection, and Customer Acquisition
Introduction I started Organik.ly (my SEO Agency) in 2022 with two main goals in mind. First, I wanted to test whether it was possible to create a solid online presence by focusing only on organic SEO techniques. Just for your information, these techniques include...
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